electric scooters are the Segways of 2019
A friend and former employee of mine bought one of the early Segway Personal Transporters back in 2002. Remember those? I got to ride it one time and thought it was fun. He used it to commute several miles daily, at least in the summer. The inventor, Dean Kamen, said they were going to change the world, and he started to do some urban design prototyping of the wider sidewalks that he thought all major cities would need to support the massive amount of Segway traffic, once they replace cars.
But they didn’t. The product was expensive. People laughed at the idea of riding around in the city standing upright on an electric wheeled contraption. Sales were nowhere near what Segway hoped, and they eventually sold the company to the Chinese. People kept driving.
Fast forward almost 20 years. Now, there’s someone on an electric scooter on every block in Denver, usually several of them. What one generation thought was stupid the next generation thinks is a great way to get around. Of course, the price has come down by a factor of 20, and you can now rent one with your smartphone for a dollar rather than plunking down several grand to buy your own. Maybe that’s the differentiator.